Inmobiliaria Semgroup Eliminates Connectivity Issues and Grows Customer Base with RUCKUS Solutions

Within this rapidly evolving business landscape, Inmobiliaria Semgroup stands out by delivering high quality coworking spaces supported by a diversified corporate group. Beyond real estate, Semgroup operates successful wastewater treatment solutions for public and private sectors and leads a technology division that offers omnichannel contact center platforms, AI driven solutions, and advanced customer loyalty systems widely adopted in Ecuador’s retail and financial industries.

The Challenge: Semgroup Needed to Eliminate Wi‑Fi Congestion, Dead Zones, and Unreliable Connectivity

In coworking spaces such as those of Semgroup, it is common for many users to connect to the Wi-Fi network simultaneously, which can cause congestion and slow down connection speeds. This especially affects activities that require high bandwidth, such as videoconferencing and large file transfers. “There was a lot of interference in the internet signal. The previous network offered low connection speeds, which especially affected activities like videoconferencing,” recalls Víctor Montalván, Network Manager at Inmobiliaria Semgroup.

The executive points out that the varied layout of the workspaces created dead zones that compromised user productivity. One of the main barriers was the limited Wi-Fi coverage, a situation that not only affected operational efficiency but also prevented a positive user experience. In short, the challenges included low performance and slow speeds, limited coverage, an insufficient number of users supported per access point (AP), and an unreliable system. The previous network configuration also failed to provide an intuitive environment, with many restrictions in configuring SSIDs per AP. These limitations complicated network management and reduced the flexibility needed to keep pace with business growth.

This led the company’s leadership to look for an alternative capable of meeting the real needs of the business. To solve these issues, Semgroup researched the Ecuadorian market in search of a service with more advanced technology to meet its growing needs. After evaluating proposals from the country’s leading IT service providers, Semgroup chose Movistar Empresas, a business unit of Otecel, one of the world’s largest telecommunications companies. In collaboration with Movistar Empresas, Semgroup adopted RUCKUS NETWORKS solutions to achieve greater coverage, transform the connectivity experience for clients and employees, and take operational efficiency to a new level. “RUCKUS offers networks specifically designed with artificial intelligence and machine learning technology, independently validated to outperform the competition,” explains Fernanda Castedo, Sales Manager at RUCKUS NETWORKS.

The Solution: A Transformative Wi‑Fi Overhaul Delivered Through Strategic Partnership

Movistar Empresas is known for delivering cutting-edge technology solutions that transform the way businesses operate and connect with their customers. To meet Semgroup’s needs, it turned to RUCKUS solutions, known for their ability to provide exceptional Wi-Fi coverage and advanced network management.

The deployment included RUCKUS R350 and R650 Wi‑Fi 6 access points managed through the RUCKUS One cloud platform, giving the customer simplified operations, stronger security, and AI-driven insights to optimize the network intelligently. The APs also feature BeamFlex+, RUCKUS’ adaptive antenna technology that boosts coverage, reduces interference, and delivers a more stable Wi‑Fi experience, even in challenging environments.

The Movistar Empresas experts worked to understand the client&rsquos specific needs and to design a tailored solution. The installation was quick and efficient, carried out by a highly skilled technical team, ensuring a smooth transition. “The constant communication and proactive support throughout the entire process made us feel safe and backed,” says Estefanía Arévalo, Product Manager at Movistar Empresas.

Key Results: Semgroup Unlocked a Higher‑Performance Network Built for Modern Workspace Demands

By adopting RUCKUS products for its network infrastructure, Inmobiliaria Semgroup now benefits from:

• Higher connection speeds
• Reduced interference
• Greater capacity for simultaneous users
• More stable connections
• Optimized bandwidth, with efficient distribution and no congestion
• Reduced downtime
• Improved user satisfaction

“Before using the RUCKUS solution, connectivity issues negatively impacted our coworking offering. Even though we had very good rooms, customers didn’t stay long due to the poor connection quality,” recalls Víctor Montalván, Network Manager at Inmobiliaria Semgroup.

Movistar Empresas is focused on providing comprehensive services and digital solutions to the business segment. Its strategy is to bring the best technology to its customers, so that they can choose a world of infinite possibilities. It offers digital solutions to companies and governments, to help them take the leap toward digital transformation. Movistar Empresas’ tools are designed for any company, regardless of size or production sector. They are a development engine, allowing access to technology and helping organizations take advantage of its potential. https://empresas.movistar.com.ec/